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Chatbots are a game changer in marketing. In an era where automation has increasingly become the standard in doing business, brands that use chatbots to communicate with and reach out to their audience will have a better chance for success. Suppose you want to build a relationship with your consumers and take advantage of new business opportunities in the years to come. In that case, you have to make chatbot tools part of your marketing materials.
Chatbots 101
So what exactly are chatbots? A bot is a computer program designed to automate tasks. In the case of chatbots, they're used for cha...
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